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Presentation of Apple Macintosh

Publication date 15/05/1984 From €100.00

Apple

On the stand of the American manufacturer Apple, presentation of the personal computer "MacIntosh". the president of his French subsidiary, Jean-Louis Gassée explains: "In France, there is a unique know-how in the fields of software, the train to take is the train of software for personal computing"

Un particulier utilise un ordinateur Apple II

Publication date 30/12/1979 From €100.00

Apple

Un cardiologue américain utilise à son domicile un ordinateur Apple de type Apple II muni de deux écrans, deux unités de disquettes et d'une imprimante.

Steve Jobs about Apple

Publication date 06/07/1981 From €100.00

Apple

In his Silicon Valley office, Steve Jobs, a young founder of Apple, explains the origins of this microcomputing company founded with Steve Wozniak.

The imac, Apple’s latest child, arrives in France

Publication date 13/09/1998 From €100.00

Apple

Apple released the iMac on 15 August 1998 in the United States. The first French deliveries will soon begin. Comment on illustration images and interviews with specialists on the subject: Hugues ASSEMAN, marketing manager, Jean-François EDY, sales manager at the FNAC and Thomas LOT, general manager of "Apple Computer".

Interview with Steve Jobs about the computer industry in France

Publication date 07/04/1984 From €100.00

Apple

On the occasion of a geopolitical symposium in Paris, Jean-Marc ILLOUZ interviews the American Steve JOBS, young founder of the computer firm Apple. He explains how the computer industry could develop in France and Europe. Interview Steve Jobs (big problem with image colorimetry) about France’s good research level, but its weakness in applications: "it comes from a lack of companies willing to risk to undertake (...) Development is rarely done by large companies". It encourages the development of "small businesses, with gifted students, and more efficient risk capital in the hands of the private sector"; and it says "champions that we take for example, saying innovation is that". He also mentions a "more subtle, cultural factor" problem, about a European model where failure is very poorly perceived, "and can follow you all your life", whereas in America, in Silicon Valley, "you spend your time failing. When you break your face, you start over". He gives advice for the development of the computer industry in Europe and France: "we need a solid software industry, because software is the oil of the 80’s and 90’s, of this computer revolution". He believes that the French could dominate this market in Europe, if a multitude of small companies started to create software, because 'it has the brightest students and a good mastery of technology'. Everyone must "encourage young people to set up software companies," he said, adding: "We do not want to get our hands on them, nor should the government try to do so. They must belong to those who take risks".

Macintosh sort un ordinateur portable

Publication date 26/09/1989 From €100.00

Apple

Au CNIT, montage express du nouveau micro-ordinateur portable d'Apple Macintosh. Jean-Louis Gassee, président d'Apple produits France, présente les avantages d'un tel outil.

Apple: the success of a business

Publication date 21/08/2012 From €100.00

Apple

Report. Analysis of the commercial success of the Apple company whose market capitalization has reached record levels. Reminder of the trial with the company Samsung. Commentary on archive images, on factual images, on infographics interspersed by an interview with Pascal SAMAMA, Apple specialist of the magazine "01.net"

The launch of the iPhone in France

Publication date 28/11/2007 From €100.00

Apple

Report on the iPhone rush put on sale from today in France. It is a mobile phone, with new applications (music player, photo album, unlimited internet access). Infographic explanation of its cost (399 euros and 49 euros per month of subscription). Interview with Didier LOMBARD, CEO of France Télécom, on the agreement with Apple to share sales revenues. Interview of Anicet MBIDA, editor-in-chief of "01 Informatique" on the possibility of buying music very easily. Comment on factual images.

Lancement de l'iPhone 5

Publication date 21/09/2012 From €100.00

Apple

A Paris, très longue file d'attente devant l'Apple Store du quartier de l'Opéra dans l'attente de l'iPhone 5.

Apple Exhibition

Publication date 19/09/1997 From €100.00

Apple

For the first time, macintosh is associated with microsoft. Visit of the show and stands dedicated to the world of apple.

Apple launches the iPad

Publication date 28/01/2010 From €100.00

Apple

Report dedicated to the launch of the iPad. Presentation of Apple’s latest creation, an ultra-thin tablet with a touch screen offering access to multimedia content. The report consists of a commentary on factual images and illustrations alternating with the interviews of Laurent CLAUSE, editor-in-chief of SVM Mac and Nicolas BEYTOUT, director of the group "Les Echos".

Apple iPhone launch

Publication date 28/11/2007 From €100.00

Apple

Report on the occasion of the sale this evening in the Orange shops of Apple’s new multimedia phone, the iPhone. At the same time, phone, ballast, camera and internet browser, the Iphone is equipped with a touch screen, which allows access to all its functions. Apple has signed an exclusive distribution agreement with Orange, for the distribution of the Iphone, with commercial clauses unprecedented in France. Without subscription, its price is 749 euros. Interview with Laurent CLAUSE, Editor-in-Chief of "SVM Mac", Alexis HELCMANOCKI, Director of the IPSOS Telecom Division

Mobile phone: Apple iPhone

Publication date 09/11/2007 From €100.00

Apple

Report on the popularity of Apple’s new mobile phone, the iPhone. In France the official launch is scheduled in three weeks but many people have already bought it on the internet or in the United States. With interviews with Jean Sébastien DELIGNY and François CHANEY, buyers of the device, Anicet MBIDA, editor-in-chief of the journal 01 Informatique, and Alice HOLZMAN, marketing director Orange France.

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