Report on the alliance between Google and Carrefour to allow consumers to directly order their shopping via the Google voice assistant. This partnership also allows Google to counter the offensive of Amazon, already present on this sector. Commentary on illustration images and infographics alternating with interviews with customers at a supermarket, and Marie CHEVAL, Carrefour’s director of digital transformation.
Producteur: France 2 - Journalist : Manière, Margaux - Journalist : Monnier, Paul Luc - Photo Journalist : Bohn, Frédéric - Participant : Cheval, Marie
Origin:
20 Hours - Producteur: France 2
Licence:
Turnkey
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Accessible rights for all uses, in the whole world, in accordance with our T&Cs.
Digital Publication : use for editorial publications - to inform the general public or illustrate the news - for digital broadcast on services, valid for 5 years.
Corporate/Brand content : use for the presentation and promotion of an image, brand, history and values of the Contracting Partner company - or, where applicable, the Beneficiary - for digital broadcast on its services and/or for Events, valid for 1 year.
Cultural Licence : use for cultural purposes and restricted to members of the cultural network. Digital publication for a term of 5 (years) and Events for a term of 1 (one) year from the order payment date.
Reference:6228264_001_033
Credits:Journalist : Manière, Margaux-Journalist : Monnier, Paul Luc-Photo Journalist : Bohn, Frédéric-Participant : Cheval, Marie
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