Report on the new production strategy of the company Adidas France based in Alsace. To keep up with the competition it will produce its lower-end shoes in Asia, keep its high-end production in France and manufacture sportswear clothing. Discussion of the safeguarding of jobs in France. Interview with Jean-Claude SCHUPP, Director of Public Relations at Adidas France.
Producteur: France Régions 3 Strasbourg - Journalist : Richard, Jean Marie - Journalist : Heym, Claude
Origin:
Alsace evening - Producteur: France Régions 3 Strasbourg
Licence:
Turnkey
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Reference:R22185988
Credits:Journalist : Richard, Jean Marie-Journalist : Heym, Claude
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