Interview with a young seamstress who is not worried about the emergence of ready-to-wear: "it is an ease for the woman in a hurry but it is not at all the same clientele...the woman who is used to having a seamstress does not want to dress in ready-to-wear"
Interview with a woman who explains her choice to dress at a seamstress instead of buying in store. It evokes the advantages that this represents in particular in terms of choice of fabrics and models exclusively: "my dress will have a chic that it would not have in store".
Report on the opening of the International Ready-to-Wear Show in Paris. Last year, the show welcomed 50,000 visitors and more are expected this year. In parallel, the figure of French exports is also clearly increasing...
Report dedicated to the sewing workshops of the Sentier district, in Paris. A group of manufacturers in the neighborhood decided to take models to the streets that, far from traditional salons, present fashion in its natural setting. Everyone can stop to ask where and at what price the dress of their choice is.
According to a recent report, women are not convinced of the qualities of ready-to-wear. Albert LEMPEREUR, president of the Federation of the Women’s Clothing Industry, answers these criticisms and lists the advantages of ready-to-wear: the choice of fabrics, the diversity of models that can be combined...
Pierre CARDIN has a very commercial vision of his name and claims it. That’s why he went from haute couture to ready-to-wear. He explains that the law of fashion that imposes trends and styles, allows to work the factories and trade. To get back to his name, he would dream of putting it on sardines like he did for chocolates.
Micro-sidewalk in the streets of Paris. Interviewed, women express what they are looking for in fashion: "There are too many choices", "I am looking for a pretty shape", "A cheap bricole", "Fluid, which does not stick to the body" "I continue to have a seamstress".
On the occasion of the opening of his ready-to-wear store in London, the couturier Yves SAINT LAURENT speaks about ready-to-wear "it is the formula of the future, it is a much younger, faster, more dynamic thing".
Daniel HECHTER offers two collections a year. Asked about the future of the fashion industry, he announces the disappearance of medium-sized businesses in favor of large ready-to-wear groups. Only a few small craft structures will possibly survive according to him. Her interview is illustrated by images of models wearing clothes from her collections.