Shock images for an anti-smoking campaign

retour Back

Shock images for an anti-smoking campaign

Shock images for an anti-smoking campaign

A report on a new anti-smoking campaign that favours shock images on packages rather than written messages. Alternately, commentary on factual images, micro sidewalk, interviews with a buralist and Karine GALLOPEL-MORVAN, marketing researcher.

durée

02

 

min

 

09

 

sec

Publication date : 13 September 2009

Reference:
4005286001012
Credits:
Producteur: France 2   -   Journalist : Bonnet, Perrine  -  Journalist : Bonnant, Romuald  -  Photo Journalist : Mériaux, Bernie  -  Photo Journalist : Hivert, Michel  -  Participant : Gallopel Morvan, Karine
Origin:
20 Hours   -   Producteur: France 2
Licence:
Turnkey

Reference:4005286001012

Credits:Journalist : Bonnet, Perrine-Journalist : Bonnant, Romuald-Photo Journalist : Mériaux, Bernie-Photo Journalist : Hivert, Michel-Participant : Gallopel Morvan, Karine

Licence:
Turnkey
- use for cultural purposes and reserved for the actors of the network with a cultural vocation.
- in Digital Broadcasting and Events
- valid for 5 years.
editorial use
- for the purpose of informing the public or illustrating current events
- in digital distribution on its services,
- valid for 5 years.
- use for purposes of presentation and promotion of the image, brand, history, values of the Contracting Party's company
- or the case of the Beneficiary
- in digital distribution on its services and/or Events,
- valid for 1 year.
Search engine powered by ElasticSuite