In Lille, in the presence of Norbert Ségard, Secretary of State for Post and Telecommunications, and Pierre Mauroy, Mayor of the city, images of Henri Pollet, President of the Federation of Distance Selling Companies (FEVAD) in recent years, the mail-order sales sector (VPC), both at the level of the Nord-Pas-de-Calais region and at the national level. Then interview with Henri Pollet who explains the historical origin of the VPC, notably the role of Aristide Boucicaut in the middle of the 19th century with the Bon marché; the president of the federation stresses the economic importance of the northern region in this type of trade, which employs 80 percent of female staff.
Producteur: France Régions 3 Lille - Journalist : Chabalier, Christian - Journalist : Jolivalt, Jean François - Participant : Pollet, Henri
Origin:
Jt Fr3 Nord Pas De Calais - Producteur: France Régions 3 Lille
Licence:
Turnkey
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Reference:R21341184
Credits:Journalist : Chabalier, Christian-Journalist : Jolivalt, Jean François-Participant : Pollet, Henri