Visit of the editorial staff of "Psychologies Magazine", title that Jean-Louis SERVAN SCHREIBER bought in 1998 and which is now a great success with the French. Jean-Louis SERVAN SCHREIBER gives the reasons for the commercial success of his magazine: "People want to be told about them, want to understand better how life goes". Perla SERVAN SCHREIBER, director of the advertising agency of the magazine talks about the expectations of the French as consumers: "We are leaving thirty years increasingly in unbridled consumption...today it is better to live which dominates"
Producteur: France 2 - Journalist : Spica, Patrick - Participant : Servan Schreiber, Jean Louis - Participant : Servan Schreiber, Perla
Origin:
Special Envoy - Producteur: France 2
Licence:
Turnkey
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