The Bic pen, a precision mechanism

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The Bic pen, a precision mechanism

The Bic pen, a precision mechanism

Behind one of the most mundane and usual everyday objects, the Bic ballpoint pen (6 grams!), is in fact a real precision mechanics. Philippe HERARD (industrial director Bic Monde) and Marie SAGLIO (general director Bic France).

durée

01

 

min

 

20

 

sec

File : Bic

Publication date : 27 August 2010

Reference:
I19233776
Credits:
Producteur: France 2   -   Journalist : Thebaud, Caroline
Origin:
13 Hours   -   Producteur: France 2
Licence:
Turnkey

Reference:I19233776

Credits:Journalist : Thebaud, Caroline

Licence:
Turnkey
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- valid for 5 years.
editorial use
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- in digital distribution on its services,
- valid for 5 years.
- use for purposes of presentation and promotion of the image, brand, history, values of the Contracting Party's company
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